
Global Strategy & Operations Advisory
jeito
The art of getting things done in emerging markets
Strategic operations advisory for companies expanding across unfamiliar markets. Resourceful, culturally fluent, and obsessively focused on execution. Deep expertise in Latin America and beyond.
What Silicon Valley calls "scrappy," emerging markets call Tuesday.
Jeito is the Brazilian art of creative problem-solving—finding a way when there isn't one. With 10+ years writing strategies and leading operations across emerging markets, from venture-backed startups to multi-billion dollar enterprises, I bring the jeito approach to your expansion strategy: resourceful, culturally fluent, and obsessively focused on execution. From São Paulo to Cairo to Mexico City, I've built teams, launched markets, and delivered results where playbooks don't exist.
In the last year, I've supported startups on the ground in:
Brazil 🇧🇷 Colombia 🇨🇴 Mexico 🇲🇽 India 🇮🇳 Singapore 🇸🇬 Malaysia 🇲🇾 UAE 🇦🇪 USA 🇺🇸
👋 I'm Daniel Black

Bridge Builder
I've built teams across LATAM, Africa, and beyond. From recruiting 50% of Mexico's dental talent TAM in 30 days to scaling 650-person workforces across 3 continents.
Data-Driven Execution
From tripling SaaS margins to managing $90M+ capex budgets, I combine strategic thinking with hands-on implementation.
Trilingual Operator
Fluent in English, Spanish, Portuguese. I negotiate contracts and build culture in three languages.
WHAT I DO
Where I Add Value
Growth Strategy & Market Entry
- •Competitive landscape analysis & positioning
- •Emerging market entry strategy
- •Partner identification & negotiation
- •Go-to-market strategy & execution
- •Demand opportunity mapping
Operational Excellence
- •Process design & automation
- •Cost optimization without quality loss
- •Scaling distributed teams
- •SLA improvement strategies
- •Performance metrics & dashboards
M&A Advisory & Build vs. Buy
- •Acquisition target identification
- •Build vs. buy analysis & recommendations
- •Market sizing & due diligence support
- •Post-merger integration planning
- •Organic growth vs. inorganic strategy
Digital Products & Platforms
- •Product strategy & roadmapping
- •0→1 product launches
- •Platform ecosystem design
- •PLG (product-led growth) strategy
- •Technology stack evaluation
Brand & Experience Strategy
- •Brand positioning & identity systems
- •Customer experience design
- •Connected commerce strategy
- •Marketing program optimization
- •Multi-market brand adaptation
Chief of Staff & Special Projects
- •Investor relations & fundraising support
- •Cross-functional strategic initiatives
- •Executive team building & alignment
- •Organizational enablement
- •Business model transformation
As an expert generalist, I may call a friend with singular expertise in any of these areas for additional support.
PROVEN RESULTS
Track Record
In the "country of WhatsApp," established Treble.ai as the trusted platform of choice for CRM users
Wrote the narrative, recruited partners away from incumbents, sourced the country's most innovative leads, and ensured their long-term retention through exceptional product experiences.
Backed by



Johannesburg, RSA | Mexico City, MX | Cairo, EG
Associate Director | Head of Global Expansion
Built the world's largest digital dental workforce across LATAM and Africa
Scaled operations across LATAM and Africa while significantly reducing operational cost-to-serve and maintaining industry-leading NPS. Launched 3 ex-US offices (Mexico City, Cairo, Johannesburg) and rapidly recruited a substantial portion of Mexico's dental talent market.
Backed by


Led major operational improvements and capital projects
Owned substantial capex budget and led projects advancing distribution velocity, automation, and sustainability. Managed customer success and warehouse teams during COVID, significantly increasing output per FTE.
The Jeito Difference
IN THE NEWS
Press & Media Coverage

Mexico
September 12, 2025
Recomiendan impulsar ventas mediante Whatsapp

Peru
June 12, 2025
Treble, la startup que apuesta por la automatización para potenciar las ventas de mypes vía WhatsApp

Argentina
October 29, 2025
Black Friday 2025: siete de cada diez compras en Argentina se concretan por el celular

Argentina
October 29, 2025